New Ford Motor Price Target as Big Sales Drive Reason to Buy
I will be initiating a position in the automotive brand after a strong years of sales.
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Is it time to buy Ford Motor (F) ?
Maybe. At least technically.
Ford shares have stumbled around for quite some time. The firm, like General Motors (GM) got in way over its head with its expedited transition toward electric vehicles that has had to "very expensively" be unwound. That said, last week, Ford reported that the firm sold 2.2 million vehicles in 2025, which was a 6% increase over 2024, making 2025 the best year for Ford in terms of sales since 2019.
Among vehicle types, the F-Series pickup ended 2025 as America's top-selling truck for the 44th consecutive year. The Maverick, which is a compact pickup, experienced a sales increase of 18.2%. In addition, the Explorer remained America's best-selling three-row SUV and the Pro Transit, which is targeted at commercial customers, remained America's best-selling van.
Looking Back...
On December 16, I wrote to readers and informed them that I thought the time to buy Ford shares was coming but that it was not yet time to pull the trigger. This is the chart that I posted for readers at that time:
The ascending triangle that spanned from early April into early September worked like a charm is hard to miss. However, the pop in the share price that followed was starting to look like a possible double-top pattern of bearish reversal.
Looking Ahead...
Readers will now see that the possibility of the double top actually developing has passed. Instead, that first ascending triangle produced a second ascending triangle with a $14 pivot. Should the stock, which has been under some mild pressure this week, actually hold that pivot, I think Ford is a "buy" and I am going to act upon that.
Above the chart, relative strength is in a comfortable spot. Below the chart, the daily MACD is set up quite bullishly.
Target Price: $17.50
Pivot $14
Add: Here and now, upon visible support at pivot
Panic: Loss of 50-day SMA (currently $13.30)
At the time of publication, Guilfoyle had no positions in any securities mentioned.
