More Subscriber Comments
rolf thrane
On issue 148 - It is my view that yes, as the setup is now, the economics will not work - because it is pitted as a low cost everyone can afford it if it - like google searches - which it is not at all. That said, there has to be an economic version of AI - we are just not seeing that yet in the market I as a consumer am willing to pay a lot of money for AI - and I mean a lot of money. Others are not. By definition, there has to be an economic equilibrium of consumers willing to pay for a certain supply/output value. On the issue of scalability, it cannot be there are no scale economies. The issue is that the market is not investing commensurately with viable scalability. I agree with Dougie, there will be a reconning and a complete restructuring of AI.
A. High-value users
People like (professionals, technologists, financial operators, legal/technical writers) who will pay $200–$1,000+/month because the marginal productivity gain is enormous.
B. Low-value or casual users
Who are not willing to pay meaningful sums and don’t generate significant economic output through the model.
Right now everyone is lumped into one subscription tier. That is a recipe for catastrophic economics.
The real equilibrium will be stratified, similar to:
- Enterprise SaaS pricing
- Bloomberg/FactSet tiering
- GPU-indexed consumption pricing
- Metered compute models (like AWS)
In equilibrium, heavy users will subsidize model development—not casual ones.
IMHO
sbickleyinreno
Good analysis as usual. I'd also state the tiering above is already happening. Here is an interesting tidbit though. If you have an O/M365 consumer subscription from MSFT, the cost has been $99.99. You will get an e-mail where they tell you how they have added AI features and whatnot and are raising your fee to $129.99/year. They don't tell you that you can opt out and keep the "classic" version for $99.99/year. Now MSFT has ~85M consumer users. This price increase alone, left uncontested, pays them back $2.5B per year on their AI investments. Most consumers will not blink at this price increase, but let's call it an even $2B a year. MSFT is in a uniquely good position with their limited investments and high ownership/profit sharing/IP access with OpenAI.
BY Doug Kass · Nov 17, 2025, 5:00 PM EST























